Advance the New Vision for the 757 Economy
- The Hampton Roads Alliance
- Build awareness, familiarity, support and engagement among business leaders.
- Advance the new vision for the 757 economy and this Action Framework.
- Include the short vision statement in coalition members’ communications.
- Create a graphic icon that visually represents the statement.
New Vision for the 757 Economy
757 = ONE
Economic Empowerment & Growth for All
- Create an overall poster map of the Action Framework that prominently features the vision statement and icon. Distribute to all supporters.
- Have all Action Framework supporters advance the vision statement.
- Conduct year-end 2021 and 2022 business leader surveys to assess awareness of, familiarity with, and support for this vision.
- Post annual Key Performance Indicators to measure results.
- Hold regular public report out events (suggest 2 times per year).